The Millionaire Next Door: The Surprising Secrets of America’s Wealthy

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The bestselling The Millionaire Next Door identifies seven common traits that show up again and again among those who have accumulated wealth. Most of the truly wealthy in this country don’t live in Beverly Hills or on Park Avenue-they live next door. This new edition, the first since 1998, includes a new foreword for the twenty-first century by Dr. Thomas J. Stanley.

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The implication of The Millionaire Next Door…is that nearly anybody with a steady job can amass a tidy fortune. (Forbes)

The kind of information that could lift the economic prospects of individuals more than any government policy…The Millionaire Next Door has a theme that I think rings very true…”Hey, I can do it. You can do it too!” (Rush Limbaugh)

[A] Remarkable book. (The Washington Post)

A nerve has been hit….[For] people who want to become wealthy. (USA Today)

A primer for amassing wealth through frugality. (The Boston Globe)

An interesting sociological work. (Business Week)

A fascinating examination of the affluent in American society. (The Dispatch (Lexington, NC), (Nc) Dispatch)

These, for the wise, are tips for all of us….A very readable book. (Cox News Service)

Debunks the image of the rich as high-living spendthrifts. (U.S. News and World Report)

I love the book, The Millionaire Next Door. It talks about how it is a myth that most millionaires in America have inherited their money. The fact is, we have created such a great country over 250 years. We have actually found the way for poor people to go from nothing to huge wealth and to create a life-changing opportunity for their children and grandchildren. We celebrate it, write movies about it, and our libraries are full of books about it. There is nothing wrong with that. (Bernie Sanders)

About the Author

Thomas J. Stanley is an author, lecturer, and researcher who has studied the affluent since 1973. He lives in Atlanta, Georgia.

William D. Danko is associate professor of marketing in the School of Business, University at Albany, State University of New York.

The bestselling The Millionaire Next Door identifies seven common traits that show up again and again among those who have accumulated wealth. Most of the truly wealthy in this country don’t live in Beverly Hills or on Park Avenue-they live next door. This new edition, the first since 1998, includes a new foreword for the twenty-first century by Dr. Thomas J. Stanley.

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